Oshi Health: Proving a “hard” specialty can go fully virtual

Oshi Health: Proving a “hard” specialty can go fully virtual

GI care was long considered un-virtualizable, and Oshi Health's multidisciplinary, in-network model is the clearest counter-example currently operating at national scale.

Oshi Health is a virtual GI clinic delivering multidisciplinary digestive care in-network, nationwide. Gastroenterology has historically sat near the bottom of the list of specialties anyone expected to go virtual, since so much of the category's traditional workflow assumes procedures and in-person exams. Oshi's entire premise is a direct challenge to that assumption, and the fact that it's operating at national, in-network scale rather than a narrow regional pilot is the more interesting data point.

Multidisciplinary, not just a single specialist

Rather than offering only a GI physician or only a dietitian, Oshi combines both alongside behavioral health support in one coordinated virtual care team, which mirrors how digestive conditions are actually treated in the best in-person settings. Chronic GI conditions are notoriously multifactorial, diet, stress, gut-brain interaction, and medication management all interact, which is why fragmented, single-specialist care so often underperforms even when each provider is individually excellent.

By building coordination into the platform itself, Oshi replicates the structural advantage of an integrated academic GI center without requiring the patient to live near one.

GI has historically been treated as a "hands-on" specialty requiring procedures and in-person exams, making Oshi's fully virtual, in-network model a genuine proof point rather than a marginal convenience play.

Lower total cost, not just lower friction

The claim that matters most here isn't convenience, it's total cost of care. Delivering coordinated GI care remotely, at lower total cost than the fragmented specialist path most patients currently take, is the kind of ROI story payers actually respond to. Uncoordinated GI care tends to generate a predictable, expensive pattern: repeated ER visits for flare-ups, redundant testing, and delayed diagnosis. A platform that can demonstrably interrupt that pattern has a genuinely differentiated pitch to the payers who decide whether a specialty like this scales nationally.

Whether other "un-virtualizable" specialties follow

Watch whether Oshi's model gets replicated in other specialties long assumed to require in-person care, since a successful GI precedent lowers the perceived risk for payers evaluating the next specialty to virtualize. Every specialty that proves a fully virtual, multidisciplinary model at scale makes it structurally easier for the next one to raise capital and sign payer contracts. Rheumatology and endocrinology, with similarly multifactorial, chronic-management profiles, are the most plausible next candidates, and Oshi's continued in-network expansion will be one of the clearest signals of whether payers are actually convinced by the total-cost argument.

Summer Health: Pediatric care that answers in about 15 minutes, not two weeks

Summer Health: Pediatric care that answers in about 15 minutes, not two weeks

Text-based access to board-certified pediatricians, plus sleep, nutrition, and lactation experts, positions Summer Health as the fast lane parents actually need at 2am.

Summer Health connects parents to board-certified pediatricians and adjacent specialists within about 15 minutes at any hour, by text. Anyone who has parented a young child through a midnight fever knows the actual bottleneck isn't access to medical knowledge in the abstract, it's a specific, credentialed answer fast enough to resolve the worry or justify an ER trip.

Most pediatric telehealth platforms still route that need through a scheduling flow built for routine, daytime care, which is the wrong shape for the moments parents actually reach for their phone.

Text-first, not video-first

Rather than defaulting to a scheduled video visit, the model is built around asynchronous text, which better matches how a tired parent actually wants to ask "is this fever normal" at midnight. A parent holding a crying child doesn't want to find a quiet spot for a video call, they want to type with one hand and get a real answer back quickly. Bundling in sleep, nutrition, and lactation experts within the same text thread means a new parent isn't bouncing between four different apps depending on which 2am problem they're facing.

A response window of about 15 minutes, at any hour, is a materially different promise than the days-long wait for a standard pediatric appointment.

Speed is the actual product

In pediatrics, most parent anxiety resolves the moment a credentialed clinician responds, not once a full visit happens. Summer Health's bet is that speed of first response matters more than the depth of a single encounter, a different design choice than most virtual pediatric platforms make, most of which optimize for thoroughness and reimbursable visit length. That bet also reframes what the platform competes against: not other pediatric telehealth apps on clinical depth, but the emergency room and urgent care as the thing a worried parent reaches for at an inconvenient hour.

Whether the model holds at scale

Watch whether response times hold as Summer Health's user base grows, since a 15-minute promise is easy at a small scale and much harder to sustain nationally without a much larger clinician bench. Speed-based promises are fragile precisely because they're the first thing to slip when demand outpaces staffing, and unlike a scheduled-visit model where a backlog is at least manageable, a text-based, always-on promise either holds or visibly breaks for the parent waiting on an answer.

Also worth watching: whether Summer Health expands its adjacent-specialist roster beyond sleep, nutrition, and lactation, since each addition strengthens its claim on being the one relationship a family relies on through early childhood.

Joon: A game kids actually want to play turns daily tasks into treatment

Joon: A game kids actually want to play turns daily tasks into treatment

Built by a founder who has ADHD and grew up gaming, Joon has passed a million users by making a digital therapeutic feel like a video game rather than a chore chart.

Joon is a game-based digital therapeutic for children aged 6 to 12 with ADHD, autism, anxiety, and depression. Most tools built for this age group and diagnosis mix are designed by clinicians first and made kid-friendly second, which is part of why so many struggle with sustained engagement past the first few weeks. Joon inverts that order, and the retention numbers suggest that ordering matters more than it's usually given credit for.

Virtual pets that level up on real-world proof

Kids care for virtual pets that only level up once they complete real-world "quests," from brushing teeth to homework, all set and tracked by parents and clinicians through the app. The mechanic works because the reward loop lives entirely inside the game world, while the actual behavior change happens in the physical world. Parents and clinicians set the specific quests and thresholds on the backend, so the app can be tailored to a child's treatment goals without the child ever feeling clinically managed.

Joon has passed a million users and tens of thousands of paying families, a scale most pediatric digital therapeutics never reach.

Adherence solved through motivation, not reminders

Most pediatric behavior tools rely on reminders and nagging, which is exactly what a child with ADHD tunes out fastest, and often what strains the parent-child relationship over time, casting the parent as enforcer rather than collaborator. Joon flips the mechanic: motivation comes from the game itself, which is likely why it's reached paying-family scale that adherence-dependent categories usually struggle with. It also gives clinicians a more objective way to track whether an intervention is working, since quest-completion data replaces asking a parent "did you manage to get them to do it."

Whether clinical partnerships follow consumer scale

Watch whether Joon's million-user consumer base translates into formal clinical or school partnerships, since that's usually the next step once a pediatric digital therapeutic proves consumer demand at this scale. A company with proven engagement and paying-family conversion in a notoriously hard-to-retain category is well positioned to pitch schools, pediatric practices, and even payers on its engagement data as a proxy for adherence. Whether Joon pursues that path itself, or becomes an acquisition target for a larger pediatric behavioral health platform, is the more interesting question over the next year or two.